Integration · Marketing

Connect Claude & ChatGPT to Pinterest

Ask your AI which pins did best last month, to publish a new pin, or to tidy up a board. It works with your own pins, boards and board sections, reads account and pin analytics, and reports on ad accounts and campaigns. You can plan and review Pinterest content in the same chat.

Connect Pinterest free

Free plan, no credit card. Takes about a minute.

Try asking

“Which of my pins got the most outbound clicks last month?”
The AI lists your top pins for that date range, sorted by outbound clicks.
“Pin this product photo to my Summer Recipes board with a link to the recipe.”
It creates the pin on the board with title, description, link, alt text and the image URL. On a public board the pin is posted publicly.
“Create a secret board called Autumn Ideas with a section for drinks.”
It creates the board with privacy set to secret and adds the section.

What your AI can do

Pins and boards

Create, update, save and delete pins, create and update boards and sections, and search your own pins and boards.

Analytics

Read account analytics, analytics for a single pin and your top pins by impressions, saves, outbound clicks or engagement.

Ads reporting

List ad accounts and campaigns, and read spend and performance per ad account or campaign by day, week or month.

“How did my account do in the last 30 days?”
It reads account analytics such as impressions, saves, clicks and engagement for that period.
“How much did our ad campaigns spend last week?”
It lists your ad accounts and campaigns and reads campaign analytics with spend, impressions and clicks.
“Move my pasta pins to the Weeknight Dinners board.”
It searches your pins and updates each one with the new board.

24 tools for Pinterest

These tools are switched on when you connect. You can switch any of them off, or require your approval before it runs.

create_boardChanges dataCreate a board with name (required), description and privacy (PUBLIC, PROTECTED or SECRET).
create_board_sectionChanges dataCreate a section on a board by board_id with a name.
create_pinChanges dataPublish a new pin to board_id with title, description, link, alt_text and media_source, e.g. {"source_type": "image_url", "url": "https://..."}. The pin is posted publicly on public boards.
delete_pinDeletesPermanently delete one of your pins by pin_id.
get_accountGet the connected Pinterest account's profile: username, account type, follower and pin counts.
get_account_analyticsGet the account's overall analytics (impressions, saves, clicks, engagement) between start_date and end_date (YYYY-MM-DD).
get_ad_account_analyticsGet ad spend and performance for an ad account by ad_account_id between start_date and end_date, with columns (e.g. SPEND_IN_DOLLAR, IMPRESSION_1, CLICKTHROUGH_1) and granularity (TOTAL, DAY, WEEK, MONTH).
get_boardGet one board by board_id.
get_campaign_analyticsGet performance for specific campaign_ids in an ad account between start_date and end_date, with columns and granularity.
get_pinGet one pin by pin_id, with title, description, link, board and media.
get_pin_analyticsGet analytics for one pin by pin_id between start_date and end_date (YYYY-MM-DD) for metric_types such as IMPRESSION, SAVE, PIN_CLICK, OUTBOUND_CLICK.
list_ad_accountsList the ad accounts this login can access. Use to find an ad_account_id for ad reporting.
list_ad_campaignsList ad campaigns in an ad account by ad_account_id, optionally filtered by entity_statuses.
list_board_pinsList the pins on a board by board_id.
list_board_sectionsList the sections of a board by board_id.
list_boardsList the account's boards, with IDs, names, privacy and pin counts. Use to find a board_id.
list_followersList the accounts that follow the connected Pinterest account.
list_pinsList the account's own pins.
list_top_pinsList the account's best-performing pins between start_date and end_date, sorted by sort_by (e.g. IMPRESSION, SAVE, OUTBOUND_CLICK, ENGAGEMENT).
save_pin_to_boardChanges dataSave an existing pin by pin_id to one of your boards (board_id, optional board_section_id).
search_boardsSearch the account's own boards by name with `query`.
search_pinsSearch the account's own pins by keyword with `query`.
update_boardChanges dataUpdate a board by board_id: name, description or privacy.
update_pinChanges dataUpdate a pin by pin_id: title, description, link, alt_text, or move it with board_id / board_section_id.

Set up in three steps

1
Pick the app
Create a free PipMCP account and choose Pinterest from the app list.
2
Paste your key
Paste the App ID and App secret key from your own Pinterest app, then sign in with your Pinterest login once. Log in to developers.pinterest.com with a Pinterest business account, go to My apps, accept the Developer Terms and submit an app request. Requests are reviewed each business day, and new apps start with Trial access. When approved, open My apps › Manage › Configure on your app and add the redirect URI https://pipmcp.com/oauth/callback.
3
Add the link to your AI
You get a personal MCP link. Add it to Claude, ChatGPT or Cursor:
Click your name, then Settings › Connectors › Add custom connector. Paste your link as the Remote MCP server URL. Switch it on from the + menu in a chat.

Questions

What can the AI do in Pinterest?

The AI can read your account, boards, board sections, pins and followers, search your own pins and boards, and read account, pin, top pin, ad account and campaign analytics. It can create and update pins, boards and sections, save a pin to a board, and delete a pin if you switch that tool on.

Does the AI see my Pinterest credentials?

No. Your Pinterest credentials are encrypted at rest and never shown to the AI. After you save them, they are not shown again, not even to you. The AI only sees the results of the tools it calls.

Can I control what the AI is allowed to do?

Yes. You choose which tools are switched on, so you can start with analytics only. A pin created on a public board is visible to everyone, and deleting a pin is permanent, so both can require your approval before they run. Every tool call is logged.

Does it work with ChatGPT?

Yes. In ChatGPT go to Settings › Apps & Connectors › Advanced and turn on Developer mode, then add your PipMCP link. Developer mode needs a paid ChatGPT plan: Plus, Pro, Business or Enterprise. The same link also works in Claude (Settings › Connectors › Add custom connector), Cursor and other MCP clients.

What does it cost?

Pinterest connects with OAuth, and this OAuth connection needs the PipMCP Pro plan. PipMCP also has a free plan with no credit card, but it does not include this connection. Paid plans bill per completed task. You also need your own Pinterest account.

Can the AI create or change Pinterest ads?

No. The ad tools are for reporting. The AI can list your ad accounts and campaigns and read spend and performance, but it cannot create, pause or edit campaigns.