Integration · Email

Connect Claude & ChatGPT to Bento

Ask your AI about a subscriber, a segment or how your site is doing in Bento. It can find, create and import subscribers, add or remove tags and fields, track events and send emails. It also reads broadcasts, sequences, workflows and reports, and can answer conversations in your Bento inbox.

Connect Bento free

Free plan, no credit card. Takes about a minute.

Try asking

“What do we know about [email protected]?”
The AI looks up the subscriber with tags, fields and subscription status, and can list her email opens and clicks.
“Tag everyone on this list as webinar-2026.”
It checks the tag name and runs add_tag for each email address.
“How many people are in our Trial users segment?”
It finds the segment and reads its rules and statistics.

What your AI can do

Subscribers, tags and fields

Find, search, create and import subscribers, add or remove tags and fields, and subscribe or unsubscribe people.

Email and automation

Send emails, track events, and read broadcasts, sequences, workflows, segments, reports and site stats.

Inbox conversations

List and read conversations, reply, start new ones and add internal notes.

“Which inbox conversations are still open?”
It lists open conversations, and can read one with all its messages.
“Reply to that conversation and say the refund is on its way.”
It sends the reply in the conversation. The customer receives it right away.
“Record a purchase event for [email protected].”
It tracks the event for the subscriber, which can trigger your Bento automations and emails.

26 tools for Bento

These tools are switched on when you connect. You can switch any of them off, or require your approval before it runs.

add_conversation_noteChanges dataAdd an internal note (not visible to the customer) to a conversation by `conversation_id`, with the text in `content`.
create_subscriberChanges dataCreate a subscriber from an email address in `subscriber`. Use import_subscribers to also set names, tags or UTM data.
create_tagChanges dataCreate a new tag, passing its name as `tag.name`.
find_subscriberLook up one subscriber by `email` or subscriber `uuid`, including their tags, fields and subscription status.
get_conversationGet one inbox conversation and its messages, passing the conversation ID as `message_id`.
get_reportGet the statistics of one saved report by `report_id`.
get_segmentGet one segment by `segment_id`, including its rules.
get_segment_statsGet statistics for one segment by `segment_id`.
get_site_statsGet overall statistics for the connected Bento site.
import_subscribersVisible to othersAdd or update subscribers in `subscribers`, each with `email` and optional first/last name, tags to add or remove (comma-separated), UTM fields and lifetime value. May trigger automations in Bento.
list_broadcastsList email broadcasts, optionally filtered by `status`, page by page.
list_contact_conversationsList the inbox conversations with one contact by `contact_email`.
list_conversationsList inbox conversations, filtered by text `q`, `status` (open, resolved, pending, snoozed, all), `inbox_id` or `assignee_type`.
list_fieldsList the custom subscriber fields defined on the site.
list_inboxesList the chat and email inboxes. Use to find an `inbox_id`.
list_segmentsList the subscriber segments on the site. Use to find a `segment_id`.
list_sequencesList email sequences (automated drip series) on the site.
list_subscriber_eventsList email delivery events (such as sends, opens and clicks) for one subscriber by `email`, optionally within a date range.
list_tagsList all tags on the site. Use to check tag names before tagging subscribers.
list_workflowsList automation workflows on the site.
reply_to_conversationChanges dataSend a reply in an inbox conversation by `conversation_id` with the text in `message_content`. The customer receives it right away.
run_subscriber_commandsChanges dataChange subscribers by email with commands: add_tag, remove_tag, add_field, remove_field, subscribe, unsubscribe or change_email; `query` holds the tag, field or new email. Unsubscribing stops marketing emails to that person.
search_subscribersSearch subscribers by `tags`, `segment_id`, or time windows on `created_at`, `updated_at`, `last_event_at` or `unsubscribed_at` (each with gt/lt). Results are paged with `page`.
send_emailVisible to othersSend emails right away, each with `to`, `from` (must be an author on the site), `subject` and an HTML or text body. This sends real email and cannot be undone; `transactional` sends even to unsubscribed recipients.
start_conversationChanges dataStart a new conversation with a contact from an inbox: `inbox_id`, `contact_email`, `message_content` and, for email inboxes, `mail_subject`. The message is sent to the contact.
track_eventVisible to othersRecord events for subscribers in `events`, each with `email`, event `type` and optional `details`, `fields` and `date`. Events can trigger Bento automations and emails.

Set up in three steps

1
Pick the app
Create a free PipMCP account and choose Bento from the app list.
2
Paste your key
Paste your Bento Publishable key, Secret key and Site UUID. In Bento go to Settings > API Keys and copy all three for the site you want to use. Each site has its own keys.
3
Add the link to your AI
You get a personal MCP link. Add it to Claude, ChatGPT or Cursor:
1. Click your name, then Settings › Connectors › Add custom connector.
2. Paste your link as the Remote MCP server URL.
3. Switch it on from the + menu in a chat.

Questions

What can the AI do in Bento?

The AI can read subscribers, tags, fields, segments, broadcasts, sequences, workflows, reports, site stats, email events and inbox conversations. It can create and import subscribers, change tags, fields and subscription status, track events, send emails, and reply to, start or add notes to conversations.

Does the AI see my Bento keys?

No. Your Bento keys are encrypted at rest and never shown to the AI. After you save them, they are not shown again, not even to you. The AI only sees the results of the tools it calls.

Can I control what the AI is allowed to do?

Yes. You choose which tools are switched on, so you can start read-only. Sending an email cannot be undone, and tracking events or importing subscribers can trigger automations. These actions can require your approval before they run. Every tool call is logged.

Does it work with ChatGPT?

Yes. In ChatGPT go to Settings › Apps & Connectors › Advanced and turn on Developer mode, then add your PipMCP link. Developer mode needs a paid ChatGPT plan: Plus, Pro, Business or Enterprise. The same link also works in Claude (Settings › Connectors › Add custom connector), Cursor and other MCP clients.

What does it cost?

PipMCP has a free plan with no credit card required. Paid plans bill per completed task. You also need your own Bento account.

I have more than one site in Bento. Which keys do I use?

Each Bento site has its own Publishable key, Secret key and Site UUID. Use the three values for the site you want the AI to work in. To work with another site, add a separate connection with that site's keys.