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Integration · Marketing

Connect Claude & ChatGPT to Sponsy

Ask your AI which newsletter or podcast dates are still open, what a sponsor has booked, or to set up a new deal in Sponsy. It can create and update customers, deals, slots and tasks, check availability across publications and approve or reject storefront orders. Sponsorship questions get answered without opening every calendar.

Connect Sponsy free

Free plan, no credit card. Takes about a minute.

Try asking

  • “Which dates are still free for the main placement in October?”

    The AI checks availability between the dates you give and lists the free placement dates.

  • “What has Nordlys booked with us this year?”

    It finds the customer, then lists their booked slots with dates, placements and status.

  • “Create a deal for Nordlys with two slots in the weekly newsletter.”

    It looks up the customer, publication and placement, then creates the deal with the items and books the slots.

What your AI can do

Slots and availability

List publications, placements and booked slots, check which dates are free, and update a slot's date, price, content or status.

Customers and deals

Search, create and update sponsor customers, read their contacts, and create and update deals with items and slots.

Storefronts and tasks

List storefront orders, approve or reject them, and create, update and list tasks linked to deals and slots.

  • “Are there new storefront orders waiting?”

    It lists your storefronts and the orders placed on them, filtered by status.

  • “Approve the latest storefront order and name the deal Nordlys Q4.”

    It approves the order with the slot statuses you choose and names the resulting deal. The sponsor is notified.

  • “Add a task to collect ad copy for next week's slot.”

    It creates a task with a due date and links it to the slot.

25 tools for Sponsy

These tools are switched on when you connect. You can switch any of them off, or require your approval before it runs.

  • approve_storefront_orderVisible to othersApprove a storefront order by `storefront_id` and `order_id`, setting each slot's status (`slot_statuses`); optionally link or name the resulting deal. The sponsor is notified.
  • check_availabilityCheck which placement dates are free between `from` and `to`, optionally for specific publications or placements.
  • create_customerChanges dataCreate a customer (sponsor or agency). `name` is required; also set website, address, phone, sales rep, primary contact and custom fields. Search first to avoid duplicates.
  • create_dealChanges dataCreate a deal for a customer. Requires `name`, `status_id`, `customer_id` and `create_slots`; add `items` (publication, placement, price type, date, price) and set `create_slots` true to book those ad slots too.
  • create_taskChanges dataCreate a task with a `title`; optionally set description, due date, team members and link it to a deal or slot.
  • get_customerGet one customer by `customer_id`, with address, website, contacts and custom fields.
  • get_dealGet one deal by `deal_id`, with its status, customer, price and items.
  • get_slotGet one ad slot by `publication_id` and `slot_id`, including its content and status.
  • get_storefront_orderGet one storefront order by `storefront_id` and `order_id`.
  • list_customer_contactsList the contact people of a customer by `customer_id`.
  • list_customersList sponsor customers; search by name with `input`, filter by sales rep, type or archived. Use this to find a customer's ID.
  • list_dealsList deals, filtered by customer, status, sales rep, agency, update date or search text (`input`).
  • list_placementsList the ad placements of a publication by `publication_id`, with their prices and days.
  • list_publicationsList your publications (newsletters, podcasts, etc.). Use to find a `publication_id`.
  • list_slot_statusesList the slot statuses of a publication by `publication_id`. Use to find a `status_id` for slots.
  • list_slotsList booked ad slots across publications, filtered by date range, customer, deal, placement, status, assignee or invoice.
  • list_storefront_ordersList orders placed on a storefront by `storefront_id`, optionally by `status`.
  • list_storefrontsList your self-serve storefronts where sponsors can book ads.
  • list_tasksList tasks, filtered by deal, slot, customer or completion.
  • list_teammatesList your Sponsy teammates, e.g. to find a sales rep or assignee ID.
  • reject_storefront_orderVisible to othersReject a storefront order by `storefront_id` and `order_id`, with an optional `message` to the sponsor.
  • update_customerChanges dataUpdate a customer's name, website, address, sales rep or custom fields by `customer_id`.
  • update_dealChanges dataUpdate a deal by `deal_id`, e.g. its status, name, total price, paid date or sales reps.
  • update_slotChanges dataUpdate an ad slot by `publication_id` and `slot_id`: date, price, content, status, assignee, customer or deal.
  • update_taskChanges dataUpdate a task by `task_id`: title, description, due date, assignees or linked deal/slot.

Set up in three steps

  1. 1

    Pick the app

    Create a free PipMCP account and choose Sponsy from the app list.

  2. 2

    Paste your key

    Paste a Sponsy API v2 token (it starts with sp_v2_). In Sponsy click the Settings icon, then Integrations > API > Manage, and click Create to generate the token. Treat it like a password.

  3. 3

    Add the link to your AI

    You get a personal MCP link. Add it to Claude, ChatGPT or Cursor:

    1. Click your name, then Settings › Connectors › Add custom connector.
    2. Paste your link as the Remote MCP server URL.
    3. Switch it on from the + menu in a chat.

Questions

What can the AI do in Sponsy?

The AI can read publications, placements, slot statuses, slots, availability, customers and their contacts, deals, storefronts, storefront orders, tasks and teammates. It can create and update customers, deals and tasks, update slots, and approve or reject storefront orders.

Does the AI see my Sponsy API token?

No. Your Sponsy API token is encrypted at rest and never shown to the AI. After you save it, it is not shown again, not even to you. The AI only sees the results of the tools it calls.

Can I control what the AI is allowed to do?

Yes. You choose which tools are switched on, so you can start with lookups only. Approving or rejecting a storefront order notifies the sponsor, so those tools can require your approval before they run. Every tool call is logged.

Does it work with ChatGPT?

Yes. In ChatGPT go to Settings › Apps & Connectors › Advanced and turn on Developer mode, then add your PipMCP link. Developer mode needs a paid ChatGPT plan: Plus, Pro, Business or Enterprise. The same link also works in Claude (Settings › Connectors › Add custom connector), Cursor and other MCP clients.

What does it cost?

PipMCP has a free plan with no credit card required. Paid plans bill per completed task. You also need your own Sponsy account.

Can the AI book ad slots when it creates a deal?

Yes. When the AI creates a deal it can add items with publication, placement, date and price, and book those slots in the same step. It can check availability first, so you do not double-book a date.

Let your AI work in Sponsy today.

Start free. Your key stays encrypted, and you decide what the AI may do.

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PipMCP is not affiliated with Sponsy. Product names are trademarks of their owners.