Integration · Marketing

Connect Claude & ChatGPT to G2

Ask your AI what reviewers say about your product on G2, which badges you won last season or which companies are researching your category. It can read reviews, review snippets, ratings, features, competitors and discussions, look up products, vendors and categories, and pull buyer intent and Grid report positions. Every tool only reads, so nothing on G2 is changed.

Connect G2 free

Free plan, no credit card. Takes about a minute.

Try asking

“What did reviewers from mid-market companies say about us this month?”
The AI finds your product ID, then lists recent published reviews filtered by company segment and update date.
“Which companies have been looking at our pricing page on G2?”
It reads buyer intent interactions for your product and lists the companies that viewed your profile, comparisons or pricing.
“Which badges did we win this season?”
It lists the G2 badges your product won, filtered by year and season.

What your AI can do

Reviews and ratings

Read published reviews, review snippets, star ratings, feature ratings, badges and community discussions for any product.

Buyer intent

See which companies are researching your products or category, including the companies in G2 Activate for each product, and market signals by category.

Products, vendors and categories

Search and read G2 products, vendors, categories, competitors, Grid report positions and your research boards.

“Who does G2 list as our competitors, and how are they rated?”
It lists the competitors G2 shows for your product and reads each one's star rating and review count.
“Give me five short quotes from reviews by marketing people.”
It lists review snippets for your product, filtered by role, ready to use as quotes.
“Where are we on the Grid for our main category?”
It searches for the category and reads the Grid report positions for your product in it.

24 tools for G2

These tools are switched on when you connect. You can switch any of them off, or require your approval before it runs.

get_categoryGet one G2 category by `category_id`.
get_current_userGet the G2 user and organization this token belongs to.
get_grid_reportGet G2 Grid report positions. Set `report_type` to grid and filter by `filter_product_id`, `filter_category_id`, `filter_year`, `filter_season` or `filter_company_segment`.
get_productGet one G2 product by `product_id`, with description, vendor, categories and review stats.
get_product_ratingGet a product's star rating and review count by `product_id`.
get_research_boardGet one research board by `research_board_uuid`.
get_vendorGet one vendor by `supplier_id` (the vendor ID).
list_buyer_intentGet buyer intent data (companies researching your products or category on G2) across your products; choose `dimensions` and `measures` and filter with `dimension_filters`.
list_locked_companiesList companies showing intent for a product (`product_id`) that you have not unlocked yet, sortable by intent score.
list_market_signalsList market signals (trends and activity) for one or more `category_ids`, optionally between `start_date` and `end_date`.
list_my_productsList the products your company owns on G2, with their IDs. Start here to get your product_id.
list_product_badgesList the G2 badges (medals) a product has won by `product_id`; filter by `filter_year` and `filter_season`.
list_product_buyer_intentGet buyer intent interactions for one of your products by `subject_product_id`, e.g. which companies viewed your profile, comparisons or pricing.
list_product_competitorsList the competitors G2 shows for a product by `product_id`.
list_product_discussionsList community discussions (questions and answers) about a product by `product_id`.
list_product_featuresList a product's features and their ratings by `product_id`.
list_product_reviewsList published reviews of a product by `product_id`; filter by `filter_updated_at_gt`, `filter_company_segment`, `filter_industry`, `filter_country` or `filter_nps_score`; page with `limit` and `page_after`.
list_research_board_productsList the products saved on a research board by `research_board_uuid`.
list_research_boardsList your G2 research boards (saved shortlists of products).
list_review_snippetsList short quotable snippets from a product's reviews by `product_id`, filterable by role, industry and company segment.
list_unlocked_companiesList companies you have unlocked in G2 Activate for a product by `product_id`, sortable by intent score.
search_categoriesSearch G2 software categories by name (`filter_name_cont`) or slug; page with `limit` and `page_after`.
search_productsSearch G2 products by name (`filter_product_name_cont`), free text (`filter_query`), vendor name or category ID; page with `limit` and `page_after`.
search_vendorsSearch vendors (software companies) on G2, e.g. by `filter_domain`.

Set up in three steps

1
Pick the app
Create a free PipMCP account and choose G2 from the app list.
2
Paste your key
Paste a G2 API access token. In the G2 Developer Portal (my.g2.com/developers), open the Access Tokens tab, click Generate Token, choose User or Organization and pick the access level for each endpoint. Reveal the token with the eye icon and copy it. The token expires after one year.
3
Add the link to your AI
You get a personal MCP link. Add it to Claude, ChatGPT or Cursor:
1. Click your name, then Settings › Connectors › Add custom connector.
2. Paste your link as the Remote MCP server URL.
3. Switch it on from the + menu in a chat.

Questions

What can the AI do in G2?

It can search and read products, vendors, categories and research boards, and read reviews, review snippets, ratings, features, badges, competitors and discussions for a product. It can also read buyer intent, the companies in G2 Activate, market signals and Grid report positions. All tools are read-only.

Does the AI see my G2 access token?

No. You paste your G2 access token into PipMCP once. It is encrypted at rest, never shown to the AI and never shown again after you save it. The AI only gets the results of the tools you have switched on.

Can I control what the AI is allowed to do?

Yes. You choose which tools are switched on, for example reviews and ratings without buyer intent. Every tool call is logged. The token's own access levels, which you pick in the G2 Developer Portal, also limit what can be read.

Does it work with ChatGPT?

Yes. In ChatGPT, open Settings › Apps & Connectors › Advanced, turn on Developer mode and add your PipMCP link. Developer mode needs a paid ChatGPT plan: Plus, Pro, Business or Enterprise. The same link also works in Claude (Settings › Connectors › Add custom connector), Cursor and other MCP clients.

What does it cost?

PipMCP has a free plan, and you do not need a credit card to start. Paid plans are billed per completed task. You connect your own G2 account, so the data you can read depends on what your G2 account has access to.

Does the G2 token expire?

Yes. G2 access tokens expire after one year. When yours runs out, generate a new one in the G2 Developer Portal and paste it into PipMCP. Your MCP link stays the same.